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Creative
Writing
is the difference between text that describes and text that 'pops'.
Why simply describe your business when you can compel your customers?
If you are looking at the results of
two descriptions in a search engine, which would you choose?
1. SURFEX.COM -- Welcome to
Surf Express!
Load SURFEX.COM home page, The People of Surf Express, Click
for IMPORTANT TRAVEL INFO, SurfEx shirts, hats, and more... Post
your surf reports and pictures! . ...
2. Surf Travel
Surf Travel with Wavehunters! Wavehunters is full-service surf
travel agency, with airfares and custom packages to prime surfing
areas around the world. ... *
Which one would you choose? The second
description was designed by Leyline. We rest our case.
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